Jet2holidays and Green Key entering global partnership

Green Key is pleased to announce to have entered an official partnership with Jet2holidays, the UK’s largest tour operator.

To ensure that customers can continue to enjoy amazing holidays, Jet2holidays has published its ‘Jet2 Net Zero’ sustainability strategy setting the company on a path to net zero by 2050. To help achieve this goal, Jet2holidays has identified Green Key as one of two preferred international certification programmes.

Green Key is a leading eco-certification programme for hotels and other establishment categories with currently more than 4,800 certified establishments in over 60 countries worldwide. The certification is based on compliance with a strict set of internationally recognised criteria that are regularly controlled for through on-site audits and a subsequent independent third-party verification process. The Green Key programme is managed by the international nonprofit organisation, the Foundation for Environmental Education (FEE), and its national member organisations across 80 countries.

The announcement is in line with the commitment of Jet2.com and Jet2holidays to become one of the leading brands in sustainable air travel and package holidays.

Thanks to this partnership with Green Key International, over 800 hotels in the Jet2holidays catalogue can now be easily identified as a ‘Certified Sustainable Hotel’. This means that it will be easier for customers interested in more sustainable holidays to find what they are looking for. Furthermore, Jet2holidays is encouraging and supporting more hotels to gain the Green Key certification through a new Sustainable Hotel Charter which they have launched.

Steve Heapy, CEO of Jet2.com and Jet2holidays said: “As well as enjoying the award-winning experience of Jet2holidays, customers want to know their holidays are more sustainable. The launch of this cooperation empowers customers and independent travel agents to easily search and book with exactly that in mind. We are seeing more demand for sustainable hotels and, as we work with our hotels to help them become more sustainable through our new system, this collection of sustainable hotels is guaranteed to become even bigger and better. As a responsible airline and tour operator, we have already taken many tangible steps on our journey to reach our sustainability targets and today is the latest example of how we are continuing our work to become more sustainable in the air, on the ground and in resort.”

Finn Bolding Thomsen, Director of Green Key International adds: “We are pleased to see an increasing interest in the Green Key Certification also from major tour operators. Through our partnership with Jet2holidays, we look forward to having hotels working with Jet2holidays certified with Green Key in order to have more guests enjoying tourism in a sustainable manner.”

Marriott Hotels Reach Milestone in United Kingdom

Throughout the summer of 2023, Marriott International in the United Kingdom achieved a significant milestone as every hotel within the group's managed portfolio obtained Green Key certification.

Hotel Courtyard Exeter Sandy Park

Marriott’s hotels embarked on their Green Key journey several years ago, initiating their commitment to environmentally-conscious properties in the South of England, over time involving those in the midlands and northern England, Wales, Scotland, and the provinces. Now, all 58 properties have gone through the rigorous application and audit process, meeting the standards set by the  Foundation for Environmental Education (FEE).

Joanna Chugh, Area Vice President for UK, Ireland and the Nordics, explains;          

I am so proud of all our hotels’ green champions and their commitment to driving sustainability, which has made this achievement possible.

This achievement establishes Marriott as a leader in sustainable hospitality within the UK. It proudly holds the distinction of being the first global brand to attain this milestone, with all of its managed hotels meeting independently set sustainability criteria.

The portfolio of managed Marriott hotels across the UK varies greatly, from the historic Delta Hotels by Marriott Breadsall Priory Country Club set in 300 acres of private parkland, to the upmarket city centre Glasgow Marriott Hotel and 5-star luxury at JW Marriott Grosvenor House London. All Green Key certified establishments can be found on the Green Key interactive sites map.

Emma Whitlock, Green Key National Operator in England, says:

This is a fantastic achievement and demonstrates Marriott's commitment to sustainable operations and environmental education, and also the huge effort from hotel teams to successfully go through the rigorous application and audit process. Congratulations to everyone involved!

1. Delta Hotels by Marriott Durham Royal County

2. Hanbury Manor Marriott Hotel & Country Club

3. London Marriott Hotel Kensington

4. Leeds Marriott Hotel

5. Delta Hotels by Marriott Liverpool City Centre

6. Portsmouth Marriott Hotel

7. Sheraton Grand London Park Lane

8. Delta Hotels by Marriott Waltham Abbey

Mercure Bali Legian Achieves Milestone as Indonesia's First Green Key Hotel

Through the adoption of sustainability-focused strategies aligned with established criteria and skillful management of diverse challenges, Mercure Bali Legian proudly stands as the first Green Key certified hotel in Indonesia.

Strategically positioned along Legian's main street and within a short stroll of the famous Kuta and Legian beaches, vibrant nightlife, a plethora of restaurants, and Seminyak's renowned shopping district, Mercure Bali Legian hotel has embraced an environmentally conscious ethos. This is largely due to the exceptional dedication of its staff, who are committed to making a meaningful contribution and revitalising best practices for sustainability.

The Mercure Bal Legian particularly focuses on environmental preservation and is committed to managing the environment sustainably with a holistic system, following programs from the Accor Group and the Green Key criteria. The property engages in a range of initiatives to enhance its environmental performance. These efforts encompass favoring the purchase of local and eco-friendly products, adopting measures to eliminate single-use plastics, incorporating local food and vegetarian options in the menu, waste sorting, collaborating with a foundation to donate surplus food to those in need, and partnering with Urban Compost, a company that ensure that all collected food waste turns into high quality compost through aerobic composting system.

The Mercure Bali Legian actively partners with local communities, authorities, and organisations to promote the development of a sustainable environment. Furthermore, the hotel maintains its dedication to advocating for guests and continuously enhancing eco-friendly practices.

Florent Michaud, the General Manager of Mercure Bali Legian, says:

We are thrilled to be a part of the Green Key Program, as it aligns perfectly with our mission to provide a comfortable experience for our guests while minimising our impact on the environment. Our team has worked diligently to implement sustainable practices throughout our operations, and this recognition serves as a testament to our dedication.

Green Key International Coordinator, Claudia Bogensperger adds:

We at Green Key International are absolutely thrilled that Mercure Bali Legian is our first certified hotel in Indonesia. This achievement is a significant leap forward not only for the hotel but for the entire tourism industry in the country and the broader Southeast Asian region. It showcases a commitment to sustainability that sets a shining example for others to follow.

To learn more about the Mercure Bali Legian, please click here.

Palazzo Ripetta Hotel in Italy obtains the Green Key certification

Good environmental practices in the heart of Rome, capital of Italy, between history, art and zero impact

A few steps from Piazza del Popolo, Via del Babuino and Via del Corso, in the famous street of the same name, is Palazzo Ripetta, a 5-star hotel where history, art and sustainability come together harmoniously. A story that begins in the 60s of the last century, when the entrepreneur Alberto Ginobbi enhances the cultural value of the historic building by starting an important renovation together with the architect Luigi Moretti.  

Palazzo Ripetta embodies a new concept of hospitality and hospitality: at the center green and sustainability. And to the numerous achievements of more than a century of history, Palazzo Ripetta today adds the achievement of the Green Key certification. The focus is on the choice of totally renewable energy, air conditioning with low environmental impact, on the choice of eco-sustainable materials throughout the hotel.           

The installation of the BMS (Building Management System) service involves an effective and efficient use of energy while minimizing waste. The structure does not use gas, but 100% energy. The percentage of LED lighting is 100% of the total illumination. Each customer has access to their room with an electronic key.  

The cleaning products used have a low environmental impact: ozone stabilized in aqueous solution patented by Tersano, which is a simple and very sustainable system. The use of plastic is reduced to a minimum inside the structure: neither plastic bottles nor cups are used for guests; Strictly glass bottles and containers are preferred with the adoption of the returnable vacuum policy. The stationery products are all strictly green, the laudry bags exclusively in fabric, the collection is differentiated in each room and throughout the hotel. The products are seasonal and come exclusively from the Made in Italy tradition. The proposals to tourists are always zero impact.  

The structure is in constant interaction with the environments and guests, aware and informed about the many eco-friendly activities implemented in the daily management. All Palazzo Ripetta employees are regularly trained on the good sustainability practices chosen and adopted by the hotel. Particular attention is paid to environmental performance through the integration of a systematic and constant working method, which has led to the consequent reduction of the impact on the environment. 

The guidelines are fully met and reflect the environmental values promoted by the Green Key certification.

Ulster University’s Academy Restaurant becomes first in UK and Ireland to be certified with Green Key

Ulster University’s Academy Restaurant becomes the UK and Ireland’s first to achieve the prestigious Green Key certificate, for its commitment to sustainability and protecting the environment.  

Left to Right: Professor Mark Durkin, Lisa Kennedy, Wendy McGuire and Professor Ioannis Pantelidis

Located at its Belfast campus, the Academy Restaurant boasts a state-of-the-art restaurant and kitchens. Academy also serves for culinary and beverage schools, hospitality and food innovation research as well as conference and meeting facilities. As part of the Department for Hospitality and Tourism management at Ulster University Business School its primary purpose is the provision of innovative and immersive education, that enhances students’ skills to prepare them for their future careers. As part of the strategy of educating future leaders of industry, the Academy’s menu showcases local, seasonal ingredients and its operations have a strong focus on sustainability.

To be certified with Green Key, the Academy has met the more than 60 imperative criteria stipulated by the Foundation for Environmental Education (FEE) and operates to the high environmental standards expected by Green Key. 

Lisa Kennedy, Business Manager at Academy, states:

The team at the Academy are committed to Sustainable Development and aim to bring a balance between meeting the requirements of present day demands in hospitality, while not overlooking the needs of future generations. Obtaining the Green Key certification is a key indicator of our commitment to embedding sustainable practices and providing the future of hospitality with the knowledge to implement them.”  

Academy has implemented many sustainable practices and actions to reduce its environmental impact including: 

• Working towards zero-waste by reducing disposable paper food waste during the meal production and consumption processes. The restaurant is also trialling paperless menus, electronic production of receipts and digitalisation of marketing materials. 

• Sourcing food locally to reduce its carbon miles and informing about the carbon footprint / food miles of their meals. It also hosts low-carbon food themed events as well as vegan and vegetarian menus.  

• Using technology that is energy-efficient and installing water-saving appliances.

• Hosting training programmes for suppliers and other industry stakeholders as well as practical sustainability education in the Academy. 

• Academy is committed to creating a sustainability literacy workshop programme and becoming an industry leader in this area. 

Claudia Bogensperger, International Green Key Coordinator at FEE, explains:

For us at Green Key International, it is a great pleasure to certify the Academy Restaurant at the Ulster University as our first Green Key restaurant in the UK and Ireland! The team of the Academy Restaurant has done an incredible job in implementing our sustainability standards in their establishment, and we are proud to welcome them to our network!”

If you would like to find out more about the Academy Restaurant’s commitment to sustainability, please visit the Academy Restaurant website. 

Media contact: pressoffice@ulster.ac.uk    
Academy contact: Lisa Kennedy   
Email: l.kennedy@ulster.ac.uk  
Academic contact: Dr Susann Power  
Email: s.power@ulster.ac.uk 

First Green Key certified hotels in the Seychelles

In a groundbreaking achievement for both, the hotels and the tourism industry of the Seychelles, the STORY Seychelles Resort and Fisherman’s Cove Resort are the first hotels on the island to receive the prestigious Green Key certification, marking a significant milestone in sustainable tourism.

Photo credit: Fisherman’s Cove Resort

The neighboring resorts on the well-known Beau Vallon Beach in Mahe, Seychelles, the Fisherman’s Cove Resort and STORY Seychelles Resort have achieved Green Key certification. The certificate marks the unwavering dedication to eco-conscious practices of the resorts and establishes them as trailblazers in advocating responsible tourism in the region.

Jelena Ognjenović, Cluster General Manager, explains:

We are thrilled and honored to be the first hotels in Seychelles to receive this remarkable certification. This milestone signifies our dedication to lead by example in sustainable tourism and preserve the pristine beauty of our island for generations to come.

Since 2021, the Fisherman’s Cove Resort, rooted in history since 1943, has transitioned into a sustainability beacon under the STORY Hospitality Group.

Len Jackson, Cluster PR & Marketing Manager states:

After the rebranding in 2021, we adopted a significant policy shift in how we manage the resort with a keystone indicator encompassing sustainability. Green Key has provided us with useful knowledge, insight and learning on best practices.

Photo credit: STORY Seychelles Resort

The STORY Seychelles and Fisherman’s Cove Resort have introduced a range of innovative eco-friendly initiatives, including energy-efficient lighting, water conservation programs, waste reduction strategies, and the support of local environmental projects. This achievement solidifies its position as a leader in combining luxury with sustainability.

Len Jackson, Cluster PR & Marketing Manager states;

Sustainability is not a once off fix or quick check list. It requires resources, commitment, passion, and dedication. STORY Seychelles chose to align with Green Key due to several factors that included a robust criterion reflecting current push factors; its auditing process and benchmarking; and the global trust in the brand.

The dual recognition underscores the resorts’ commitment to reducing their environmental footprint while providing guests with an exceptional, eco-friendly experience. Together, they contribute to Seychelles’ diverse hospitality landscape, embodying a harmonious blend of history and modern sustainability.

If you would like to read more about the two establishments, please click the links below.

Beach Resorts & Villas in Seychelles / Story Seychelles

Beach Resort & Villas in Seychelles / Fisherman’s Cove Resort

Green Key Ceremony for Camino Real Hotels in Mexico

On 13 September 2023, the Green Key certification event took place at Camino Real Polanco in Mexico, with 32 hotels under the Camino Real Hotels group (Camino Real, Quinta Real, and Real Inn brands) being certified.

In attendance were prominent figures from the tourism and hospitality sector in Mexico, including Miguel Torruco Marqués, the Secretary of Tourism; Humberto Hernández Haddad, the Undersecretary of Tourism; Dr. José Zeind Domínguez, the General Director of Tourism Certification; Leandro Trejo Escudero, the General Director of Camino Real Hoteles; and Joaquín Arturo Díaz Ríos, the CEO of FEE México.

In his opening remarks, Mr. Ríos emphasized that "Green Key is not merely a recognition; it is the result of the significant technical support and strong commitment demonstrated by each and every department within the hotels during its implementation."

As part of their implementation efforts, Camino Real Hoteles successfully reduced electricity, water, and gas consumption by 7% compared to 2019. Despite a 2% variation in occupancy compared to 2019, electricity consumption saw a remarkable 13% reduction, resulting in a decrease of 3,320 tons of CO2 emissions. This is equivalent to planting 276,000 trees in just one year.

Moreover, this achievement involved collaboration with over 200 suppliers from across the country, all of whom pledged to adhere to Green Key guidelines. In the process, more than 3,500 employees actively participated, receiving 96 training sessions on environmental issues, which were a central focus of the program.

In his closing remarks, Miguel Torruco Marqués, Secretary of Tourism, extended his congratulations to the establishments and emphasized that "Green Key represents a guarantee of sustainability in the management and operation of accommodation, as demonstrated by Grupo Posadas."

Reef Conservation becomes the Green Key National Operator for Mauritius

The Foundation for Environmental Education’s (FEE) member organisation in Mauritius, Reef Conservation is launching the national management of Green Key in the country.  

Green Key certified Veranda Resorts, Mauritius. Photo credit: Rogers Hospitality.

The overall objective of Reef Conservation is to promote a holistic ridge to reef approach for the conservation and sustainable use of coastal and marine ecosystems and biodiversity through local, regional, and international efforts in partnership with all concerned stakeholders. Reef Conservation carries out projects and initiatives in four programmes areas: Training; Education and sensitisation; Research and monitoring and Community and conservation. 

Francois Rogers, Executive President of Reef Conservation, states: “After the development of Eco-Schools and YRE programmes in Mauritius and Rodrigues, it is an honour for Reef Conservation to oversee the deployment of Green Key certification across the hospitality sector in Mauritius. This high-quality certification with strict criteria developed to monitor and accompany the environmental and sustainable implementation of management and education. As this certification applies not only to hotels, but at large, to conference centres, leisure parks, restaurants and small hotels, the Green Key Certification will greatly contribute to support the transformation of Mauritius in a sustainable island destination.’” 

A Green Key Steering Committee has been formed in Mauritius with the support of professionals of the industry, namely: Mr Renaud Azema, General Manager of Vatel School (Mauritius), Mr Gulshan Teeluck, Training Officer  and Acting Coordinator for the Tourism Department at the Mauritius Institute of Training & Development,  Ms Jodi Naidoo, Senior Lecturer, Department of Tourism, Leisure, and Services School of Sustainable Development and Tourism (SSDT) at the University of Technology Mauritius and Mr  Daren Moodley, Coordinator of Sustainable Island Program & Consultant at the Tourism Authority. All on-site audits will be carried out by SGS Mauritius. 

Finn Bolding Thomsen, Green Key International Director, adds: “We have had Green Key certified establishments (Heritage Resorts hotels) in Mauritius since 2017, and we are extremely proud to have Reef Conservation taking over the management of Green Key at the national level which will enhance the continued development of the Green Key programme in Mauritius.” 

Green Key to IBIS City Center hotel in Kyiv, Ukraine

Despite the challenging situation for the national Green Key management and especially the hospitality industry in Ukraine, we are very happy to announce that IBIS City Center in Kyiv has been Green Key certified.

 The Green Key programme in Ukraine has gone through a tough time in the last one and a half years. It nearly stopped after one of the Green Key certified hotels was destroyed by a missile strike. It was not easy to have any other priorities except the safety of human life.

Hotel management must be strong and believe in European values to start Green Key programme implementation in wartime. This is exactly what happened at the IBIS City Center hotel located in Kyiv, capital of Ukraine. On 17 August 2023, the Hotel's representative handed in the Green Key application form to the Ukrainian Green Key National Operator, and the hotel successfully passed its on-site audit.

The hotel staff has demonstrated its dedication to corporate social programme implementation, particularly to the part related to sustainable development and a high level of safety measures. According to the personnel, implementing the Green Key programme has helped saving resources, protecting the environment, and significantly cuts utility costs. The hotel management team is enthusiastic about implementing the programme and estimating it as future oriented.