partnerships

Green Key's partner helps to reduce single-use bottled water from international hotel chain

Green Key’s corporate partner Purezza Premium Water has signed a global partnership agreement with one of the world-leading hotel groups in hospitality, Accor, which wishes to adopt more sustainable water consumption solutions.

The hospitality industry historically has had a dramatic impact on the environment, which has led to many hotel groups adopting sustainable practices and aligning them with their operations. One of the most effective actions that hotel groups can take is to reduce their consumption of single-use materials and products, such as plastic bottles.

As a global provider of freshly dispensed drinking water solutions that has direct supply and distribution in more than 60 countries, Green Key’s corporate partner, Purezza Premium Water, has played an important role in helping tourism businesses to adopt more sustainable water dispensing solutions, as well as reusable bottles. By making simple choices regarding guests’ and staff’s water consumption, hotels can reduce their negative impacts on the environment and save on delivery costs.

With over 5,000 hotels around the world, Accor is one of those hotel groups that have built a strategy around sustainability to include initiatives which aim to reduce the negative impacts on the environment. A top priority for Accor is to remove single-use packaging from its hotels and this includes single-use bottled water. The hotel’s chain has now chosen Green Key’s partner Purezza Premium Water as a preferred global supplier to assist them in removing single-use bottled water from the supply chains of their hotels.

Purezza provides water dispensers, which filter tap water, as well as reusable, glass branded bottles, in still and sparkling variants. By switching to this alternative solution, a hotel can remove hundreds of thousands of single-use plastic water bottles from all areas of their hotel operations every year!

Scott Mitchell, Global Head of Purezza Premium Water, says: “We are pleased to be partnering with Accor and supporting them in their sustainability initiatives. Our shared goals of eliminating single-use packaging and reducing waste complements our strategic partnership.”

As consumers continue to actively select their accommodation based on the sustainability practices and performance of the properties, it is essential for hotels to build a strategy around sustainability and partner with sustainability-minded suppliers.

To learn more about Purezza Premium Water solutions, visit their website here.

Green Key signs collaboration agreement with TripDoodler

Green Key International and the green-tech platform TripDoodler are joining synergies to empower conscious and curious tourists to make more sustainable travel decisions.

Credits: Magical Pond - https://www.magicalpond.com/en/

TripDoodler and Green Key recognise the increasing global interest of consumers in environmental certifications and how transparent and accessible information plays a crucial role in shaping the tourism and hospitality sector. That being so, there exists a need to invite travellers to become an active part of the solution. 

As part of this collaboration, travellers can now locate the Green Key certified establishments through the visual presentation of the Green Key logo on the TripDoodler platform. This new feature allows all certified establishments, including hotels, restaurants, or smaller accommodations, to claim their business on the TripDoodler app and get acknowledged by the travellers for their sustainability practices.

The sustainability practices integrated on the TripDoodler platform go beyond carbon emissions and enable travellers to rate up to 40 easily visible parameters of environmental, social-cultural, and economic sustainable tourism. As part of the rating process, the tourists are asked different questions such as “Does the hotel provide recycling bins?”, “Is the establishment run by female-led management?” or “Does the restaurant use local produce?”. To find the full list of parameters, visit TripDoodler’s Beta App here.  
 
The Green Key International Director, Finn Bolding Thomsen, and the CEO of TripDoodler, Josephine Piplits, highlight the importance of this collaboration:  

“With Green Key being a leading standard for environmental and sustainable operations within the tourism industry, we are happy to enter a partnership with TripDoodler to help support consumers on their decisions about sustainability and travel. Through this collaboration, travellers can now easily find Green Key certified accommodations on the TripDoodler platform, and certified establishments can benefit from accessing data on how customers perceive their sustainable actions". 
                                                       - Finn Bolding Thomsen, Green Key International Director 

“We are very excited to partner with Green Key and work closely together on translating all the great initiatives that are implemented throughout our industry into a language that every traveller can relate to and make new better decisions based on.”  

- Josephine Piplits, Founder & CEO, TripDoodler 

 

About TripDoodler 

TripDoodler is an online platform that empowers travellers to easily find, acknowledge, and share verified sustainable travel options, powered by a crowd-sourced certification. With a vision to make sustainable choices the easiest choice, TripDoodler aims to create the world’s largest searchable database of better travel choices, led by first-hand insights from globetrotters across the world. These insights further provide managerial comprehensions to the tourism establishments on how the travellers perceive their sustainable practices. Guided by the 2030 Agenda, TripDoodler offers an easy, independent, and trustworthy solution for travellers and businesses to assist them on their sustainability journeys.