Werner & Mertz is transforming their professional products to more sustainable versions, by changing their formulas, packaging material, and applying a circular economy model. The importance of the adequate use of cleaning products within the tourism and hospitality sector has already been a part of the Green Key for years, and the recent developments within the company Werner & Mertz are therefore considered as another important step for a more sustainable industry.
© Werner & Mertz Professional
The Professional Division of Werner & Mertz was established in 1971 and specializes in providing high-quality cleaning and sanitizing products for professional sectors, such as Building Care, Kitchen Hygiene, Facility Care or the Hospitality Sector. Their professional products are offered under the brand names Green Care Professional and Tana Professional. The company has already pursued a comprehensive, forward-looking sustainability strategy for years, featuring environmentally compatible and biodegradable ingredients for cleaning products, as well as innovative, recyclable packaging.
In the process of applying the circular economy model, the company has steadily been modifying its Tana Professional products. The next big development of the company is happening in 2022. As Part of the “Go Green” project, the formulas and packaging of several Tana Professional brand products are being reworked and optimised for a sustainable circular economy.
Green Key International Director, Finn Bolding Thomsen, added a few words on the importance of circular economy for Green Key:
“ The circular economy model is also one of the sub-goals of Green Key’s GAIA 2030 strategic plan, which addresses the encouragement of positive actions on critical environmental issues. We are very happy that Green Key partners are applying this model and showing the importance of the circularity of natural resources and energy. “
The new product formulas contain a greater share of plant-based raw materials, which are biologically degradable and are, therefore, suitable for a return to the biological cycle.
“With our choice of ingredients for Green Care Professional, we are setting standards today for ecological products that often deliver better cleaning performance,” said Dr. Paula Barreleiro, Head of Formula Development at Werner & Mertz Professional.
“We are following this path with “Go Green”. In pursuit of our goals, we are applying our experience and technology of our closed loop sustainability concept for the Green Care Professional brand.”
In the future, many of the reworked products will bear the respected eco credentials such as the Cradle-to-Cradle certificate, EU Ecolabel and the Austrian Ecolabel.
“These certifications are a visible sign that we are raising the sustainability of our customers to a new level with our product conversions. We see this as the most promising way to a circular future,” says Xiaoming Bai.
For more information about the “Go Green” project, click here.